Seth Godin says to "ignore the sunk costs", meaning "When making a choice between two options, only consider what's going to happen in the future, not which investments you've made in the past. The past investments are over, lost, gone forever. They are irrelevant to the future."
While his direct application is to marketing and the business world, it seems this also has application to the "church world". If more of us would release our grip on the aspects of "doing church" that we're "used to" and "comfortable with", and focus more on what's ahead and how we can accomplish God's mission, we would have fewer cases of "friendly fire". If we could ignore the "past investment" each of us has made, especially in the light of Christ's investment in the lost souls of this world, we might be better equipped to see the world as He does! Are our past investments holding us back from moving forward in fulfillment of God's calling for the church?
The world is watching!
Wednesday, May 13, 2009
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